Innovative management for philology research projects in crisis times

Abstract

The article examines intelligent information technologies (IIT) as a key tool for innovative and anti-crisis educational management. In conditions of global instability, IIT — combining artificial intelligence, machine learning, big data analytics, and expert systems — enable a shift from reactive to proactive strategies through real-time monitoring, predictive analytics, decision modeling, and resource optimization. The study emphasizes hybrid AI approaches that enhance adaptability and personalization, while noting challenges such as high costs, staff shortages, and cybersecurity risks. Strategic adoption of IIT is shown to be essential for resilience, competitiveness, and sustainable development of education during crises.